How Silicone Edge Graphics Can Boost Brand Visibility and Recognition
SEG graphics are a modern signage solution for retail and office spaces, marketing, trade shows or portable applications. They feature high-resolution, photo-realistic imaging that stands out. You may have seen SEG frames in displays like lightboxes or freestanding graphics, as they are becoming increasingly popular at events and in retail environments. You can also backlight your SEG graphics for a captivating effect.
Increase Your Brand’s Recognition
In the fast-paced advertising world, we live in, brands need to find ways to stand out. Silicone edge graphics (SEG) is one contemporary, forward-thinking, and highly effective option. SEG displays are frameless, allowing the image or message to be the focus of your display. These fabric graphics are produced with photographic-quality printing and can be shaped, freestanding or wall-mounted, hung from the ceiling, or even backlit.
Easily updatable, SEG graphics are an excellent choice for long-term branding or seasonal marketing campaigns. SEG designs are clean, sleek and beautifully crafted to draw attention and showcase your brand’s messaging in vivid resolution. This new signage is popping up everywhere, from luxury retail showrooms to convention center ballrooms. They are a modern solution for high-resolution photo-quality imaging that captures the eye with the impact and detail of painted murals. SEG’s unique manufacturing process gives them a clean, sleek appearance with no visible seams or borders. The dye-sublimation printing is meticulously calibrated to ensure vibrant, high-resolution colors and images. They are perfect for displaying your company’s logo, product offerings and messaging at trade shows and events. Still, they can also be used as signage in retail stores, conference spaces, hotels, restaurants, etc. When setting up an SEG display, follow the instructions provided with your frame, which will vary based on the model you purchase. Generally, the first step is to insert KederTape LIE along the edges of your fabric and then insert the silicone strip into the groove or channel on the frame. Once the edge of your graphic is pushed into the silicone, it will be stretched drum-tight with a smooth and seamless look.
Once your frame is ready, unfold the custom fabric graphics and push them into place, starting with the corners and midpoints and then tucking the remaining loose edges inward. Be sure not to run your fingers along the edge of your graphic, as this will cause damage over time and may result in misalignment.
Increase Your Brand’s Visibility
Standing out from the crowd is important in the fast-paced and competitive marketing world. This is where silicone edge graphics (SEG) come in. These large-format graphics are eye-catching and contemporary, printed on high-quality fabric with a photo-realistic print. This has made them a popular choice for retail environments and trade shows where companies want to make an impact with their imagery.
These SEG displays are a sleek and modern alternative to the traditional hard panel graphics you see at most tradeshows and custom displays. They are printed with dye-sublimation, which heats the ink into the fabric itself, resulting in vibrant, upscale signage that will draw the attention of passersby.
They are also lightweight, making them easy to transport and set up. This is especially helpful if you are traveling to multiple tradeshows or you need to move your display from one location to the next.
Silicone edge graphics can be used in various environments, including retail stores, sports arenas, hotels, and conference centers. They are also a great option for pop-up stands and light boxes. This is because they can be used to create a more dramatic and branded appearance in these spaces and are also very durable and portable.
When not in use, these graphics can be folded and rolled up, and they are easily spot cleaned with a standard steamer or by gently wiping down the surface. They can also be machine washed on a gentle cycle with cold water. This is a great alternative to dry cleaning, which can cause damage to the graphics over time.
Boost Your Brand’s Visibility and Recognition
Silicone edge graphics (SEG) have taken the printing and display industry by storm in recent years thanks to their versatility and ability to capture consumers’ attention. From trade show displays to point-of-purchase signs, SEG fabric can be used in various ways to boost your brand’s visibility and recognition. These high-resolution dye sublimation printed graphic displays are finished with a thin silicone strip sewn into the perimeter of the fabric and then inserted into an aluminum frame with recessed grooves. This process creates a seamless, taut, wall-like tensioned display ideal for a freestanding, wall-mounted or backlit display.
SEG signage’s photographic quality and vibrant colors can make your business stand out from the crowd—and catch people’s eyes. They’re a popular choice for retail stores, airports, restaurants and other locations that want to showcase their branding in the best light possible. SEG fabric can be backlit to capture the attention of passersby. This type of display is popular with retailers that want to promote seasonal offerings, events or special sales. The lighting makes it easier for customers to interact with the show and read product information. Depending on your chosen model, these displays are easy to set up and take down. The directions vary slightly, but usually, you can start with the corners of your graphic and gently ease it into the grooves on the frame. If you use a backlit display, plug in the power cord and flip on the switch.
SEG graphics are lightweight, long-lasting and durable, making them a great choice for businesses that need to travel with display and signage. They’re also compact when folded up, making them easy to transport and pack. They can be easily re-printed for future use, ensuring your company’s messaging and branding stay current.
